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How IRCode Is Inspiring New Creative Strategies that Enhance Brand Engagement

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This post was created in partnership with IRCode Online interaction is evolving, and so is how brands connect with their audiences. At Adweek's CES House Sunset Soiree, Matty Beckerman, founder and CEO of IRCode, demonstrated a groundbreaking technology (IRCode) poised to transform industries ranging from retail to entertainment. IRCode replaces traditional QR codes by embedding...

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