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Nickelodeon’s Broadway Bet Doesn’t Pay Off as Its SpongeBob SquarePants Musical Will Close

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SpongeBob SquarePants has been minting money for Nickelodeon since the show debuted in 1999. But after 11 seasons, two movies and more than $13 billion in merchandising revenue, the animated residents of Bikini Bottom have finally discovered a segment of pop culture they couldn't conquer: Broadway. Nickelodeon announced that SpongeBob SquarePants: The Musical will close...

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