Trump’s Bold Marketing Tactics in 2024
In this election, we witnessed unique campaign strategies by both presidential candidates. What struck me most was former President Donald Trump's ability to deploy marketing in a powerful and...
View ArticleWeek of October 28 Morning News Ratings: Today Breaks GMA’s Winning Streak
After five weeks at the top of the charts, ABC News' Good Morning America surrendered its crown on the last week of October. NBC News' Today finished first in total viewers--and retained its usual top...
View ArticleOur Brand Crashed the Timothée Chalamet Competition. Here’s What We Learned
In early October, I saw a post on X floating around with a flyer promoting a Timothee Chalamet look-alike competition. I thought it was a big old gag to get some attention. After looking into it, I was...
View ArticleHere’s How Brian Williams Began Amazon’s First Newscast
Brian Williams didn't travel over the rainbow to return to the anchor's chair--just to Culver City, California. The former face of NBC Nightly News ushered Amazon into the brave new world of news...
View ArticleChief Meteorologist Tim Deegan to Retire from First Coast News
First Coast News chief meteorologist Tim Deegan has announced he will retire after 42 years. His last day on-air will be May 30, 2025. Deegan joined First Coast News in 1982 as a meteorologist. Before...
View ArticleElection Night 2024: Watch How News Outlets Began Their Primetime Coverage
Primetime coverage of 2024's political Super Bowl is now underway. Key talent from the various news outlets in position to cover one of the most costly contended presidential elections in American...
View ArticleSteve Kornacki Fans Are Loving Peacock’s Election Night Kornacki Cam: ‘Best...
It's the most wonderful time of the (election) year. Steve Kornacki is bringing his much-loved state-by-state breakdown prowess to Election Night coverage on MSNBC and NBC News. And if you somehow...
View ArticleLA Anchor Chauncy Glover Dies at 39
Chauncy Glover, an anchor at Los Angeles CBS-owned stations KCBS and KCAL, has died. He was 39. His death was announced on KCAL on Tuesday. The cause of death has not been released. "We, Sherry and...
View ArticleJoy Addison Joins KPRC in Houston
Joy Addison has joined Houston NBC affiliate KPRC as a reporter. Addison comes from Fox News where she was a multimedia reporter. Houston media blogger Mike McGuff reported that he "recently posted how...
View ArticleElection Night 2024: Here Are the Times the News Networks Called the...
The news networks have made their call: Donald Trump is once again the President-elect of the United States. The former president's return to the White House did not follow the drama-filled route of...
View ArticleCumulus Coffee’s Mesh Gelman on the Next Phase of Cold Brew
In this episode of the Brave Commerce podcast, hosts Rachel Tipograph and Sarah Hofstetter sit down with Mesh Gelman, the visionary founder and CEO of Cumulus Coffee Company. Gelman shares his...
View ArticleTools of the Trade: Courtney Cotrupe of Partners + Napier
Tools of the Trade is an AgencySpy feature to help highlight the many tools that help make advertising and marketing folks successful. The tools can be anything that helps people perform at their top...
View ArticleWeek of October 28 Cable News Ratings: MSNBC Enjoys Week-to-Week Gains Ahead...
This is TVNewser's basic cable network ranker and cable news report for the week of October 28, 2024. The final week of the 2024 presidential election was all about 2024 presidential campaign. The...
View ArticleElection Night 2024: Newsers Share Their Morning After Reflections
After a marathon Election Night, former President Donald Trump has become President-elect Donald Trump for the second time in eight years. The Republican candidate declared victory in the early morning...
View ArticleKamala Harris Concedes the 2024 Presidential Election
It wasn't the speech that Vice President Kamala Harris hoped to give. The Democratic presidential candidate addressed supporters outside of Howard University at 4:26 p.m. ET on Wednesday and conceded...
View Article42.3 Million Viewers Watched Presidential Election Night Coverage
Donald Trump made a political comeback, but the ratings didn't. On Tuesday, 42.3 million viewers tuned in to watch presidential election coverage across 18 networks, according to Nielsen Media...
View ArticleWAPT in Mississippi Making Anchor Changes
Jackson, Mississippi ABC affiliate WAPT is making changes to its weekday morning and weekday evening news teams. Starting Wednesday, November 20, anchor Allie Ware rejoins the weekday morning news team...
View ArticleTrump Could Be a ‘Real Positive’ for Industry Consolidation, Says WBD CEO
The numbers $9.6 billion -- WBD's reported revenue for Q3, a 3% decrease compared to the prior-year quarter. $135 million -- WBD's net income for Q3 due to the $1.6 billion pre-tax cost, which the...
View ArticleTrump’s Victory Signals Significant Shifts In Media Persuasion
Democrats spent $460 million more on traditional advertising promoting Vice President Kamala Harris than Republicans spent bolstering former President Donald J. Trump. The fact that they still lost...
View ArticleJoe Biden Delivers 1st Post-Election Speech: ‘A Defeat Does Not Mean We Are...
Wednesday afternoon saw Vice President Kamala Harris delivering her concession speech to end the 2024 presidential cycle. President Joe Biden offered a short postscript on Thursday morning, addressing...
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