Quantcast
Channel: Adweek Feed
Viewing all articles
Browse latest Browse all 3074

4 Big Reasons Cable Subscribers Haven’t Cut the Cord—Yet

$
0
0
Cable subscribers are adding on streaming services, but not necessarily cutting the cord. Working with research firm LRW, video management program Telaria asked three groups of TV consumers--cable keepers, livestreamers and on-demanders--in-depth questions via an online survey. Of each group, 250 people responded. Here are five big takeaways from the joint research released by Telaria...

Viewing all articles
Browse latest Browse all 3074

Trending Articles