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Hulu Focuses on Its Audience’s ‘Total Engagement’ Because ‘For Us, Demos Are Dead’

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Hulu is one of many outlets that will be affected by the upcoming close of the Disney-Fox deal, which will give Disney a majority stake in the streaming service. But Hulu said it's more focused on keeping its subscribers happy than thinking about life under Disney. The streaming service added 8 million subscribers last year...

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