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Clothing Lines From Auntie Anne’s, IHOP and KFC Help Them Connect With Their Biggest Fans

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Gen Zers and millennials today aren't shy about telling you who, or in some cases, what they're wearing. Even if the "what" happens to be fast food. Think: Taco Bell swimsuits, KFC sweatshirts and Auntie Anne's fanny packs. It's just the latest effort by marketers to engage younger consumers--and this hot new foodie fashion trend...

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