Comcast Is Working With Spectrum and Viacom on a Blockchain-Based Identity...
Comcast's advertising unit today announced it is working with Spectrum Reach and Viacom on a blockchain-based offering that will help it better match audience data with advertisers in a...
View Article9 Holiday Movies the Whole Family Will Enjoy
'Tis the season for wrapping presents, decorating the Christmas tree and spending time with your loved ones. And what better way to enjoy a cozy night at home than to pop on a fun film that will...
View ArticleCaribou Coffee Data Breach Could Have Exposed Credit Cards
Customer data was stolen from more than 200 Caribou Coffee locations, the Minneapolis-based coffee chain said on Thursday. In a letter to loyalty customers, Caribou Coffee said credit card data and...
View ArticleAdweek’s 25 Most Popular Stories About Agencies in 2018
It's fair to say 2018 was not the smoothest year for ad agencies, which faced existential threats and staffing controversies. Even agencies that avoided their own public drama faced the potential of...
View Article8 Feel-Good Movies to Stream Over the Holidays
There are plenty of festive films to indulge in during the holidays, whether you're into retro classics like White Christmas or action flicks like Die Hard. But if you're in the mood to curl up on the...
View ArticleAdweek’s 25 Most Popular Stories About Creativity in 2018
Do creative agencies bloom in adversity? They might, if 2018 is any indication. Despite it being a rocky and often chaotic year for the agency world, 2018 saw an astounding range of strong creative...
View Article2019 Will See a Change in How Sports Are Processed Over Social Media
This past year in the world of sports has been full of new advancements, conversations and controversies on social media. Through social sponsorship, brands moved into the forefront and commanded the...
View Article5 Ways to Avoid the Much-Dreaded End of Year Burnout
Let's be real, the advertising and media industry is relentless. "Work hard, play hard" has been the norm for many of us who have been in the industry our entire professional careers. The end of year...
View ArticleHow to Win Over Omnishoppers During the 2018 Holiday Shopping Season
Shoppers have embraced omnishopping, and they love the way it integrates convenience with tactile experience. Whether they're on their laptop, browsing on the go with mobile or trying on new arrivals...
View ArticleAfter a Tumultuous Year, Facebook Needs to Do Some Deep Self-Reflection and...
To say the least, Facebook has experienced a punishing year in just about every respect. Its stock price has plummeted, its executive team has come under fire, and the company's reputation has taken...
View ArticleHow to Master Video Marketing in Preparation for the New Year
Social media consumption is growing at breakneck speed, and consumers are increasingly demanding engaging, easily-digestible content. These two forces have combined to form the next evolution of...
View ArticleThese Are the Emerging Tech Trends Marketers Need to Adopt
In 2018 the world saw a marriage of policy and technology to give consumers more control over their data. In 2019, as the relationship between humans and technology continues to become more...
View ArticleAdweek’s 25 Most Popular TV and Video Stories of 2018
In the worlds of television and streaming video, it was a year of evolution and experimentation--but not just among the old-school media companies you might expect. Streaming services faced their own...
View ArticleTech Team’s Reading List: Our Favorite Articles From 2018
It's been a big year for Adweek's tech team, which has been focusing intensely on the weird, wonderful and occasionally frightening world that is tech, media and advertising. Here's some of the work...
View ArticleFacebook’s Terrible, Horrible, No Good, Very Bad Year
2018 has been a rough year for all of us, but the year has been particularly unfriendly to Facebook, as scandal after scandal has crashed down around it. Need a refresher on Facebook's worst year yet?...
View ArticleTips for Using the New Tech Gadgets You Got for Christmas
New gadgets are making it easier than ever to get through the most mundane tasks of the day. For example, Google, Amazon and Apple all have their own version of smart home speakers made to work with...
View ArticleThe Media Companies That Changed Ownership in 2018
It's been a year of acquisitions, sales and mergers. We head into this year with some companies still exploring selling a number of titles, or having actually put some brands up for sale, including...
View Article10 Popular Shows That Didn’t Air New Episodes This Year (and When They Will)
The days, they pass. And with binge-watching and Peak TV, it's hard to remember exactly when your favorite shows last released new episodes. If you're wondering why some of your favorite TV shows...
View ArticleMessenger: Here’s How to Add AR Stickers to Photos and Videos
Facebook recently introduced augmented reality (AR) stickers in Messenger, allowing users to place animated stickers on top of their photos and videos that appear to be in the real world around them....
View ArticleAdweek’s 25 Most Popular Digital and Media Stories of 2018
Social networks may be the bedrock of modern digital marketing, but they also got rattled by high-profile tremors that left ominous cracks in the foundation this year. Major players like Facebook and...
View Article